Your choice of container for packaging beauty or skincare products significantly influences their physical appeal, customer satisfaction and shelf life. This means choosing a suitable glass jar and lid for a lip and body balm, or luxurious face cream, body scrub, etcetera can never be overstated, especially with the vast option of large and mini containers with lids available.
If you have been thinking of getting a checklist to help you identify some key factors to consider before shopping for glass jars with lids for your beauty products, then congratulations! Your needed help just arrived! Let’s get started.
Things to Consider When Choosing a Glass Jar and Lid for Cosmetics
1. Type of Cosmetics
In choosing the perfect glass jars and lids for your beauty products you must answer some questions like: can the jar withstand acidity? does this product require a squeezable container? These questions are essential because they will determine the kind of container you shop for.
Some skincare products like balms and cream may be suitable in wide-mouthed glass jars because they allow an easy scoop of the product while serum or gel may require smaller-mouthed containers with lids. Also, some products may have high acidity, which is corrosive hence, using glass containers instead of metal or plastic can degrade the quality of the product. It is necessary to do thorough research on the chemical content of the product ingredients and also understand the application process of the product before deciding on a suitable container for it.
Pro Tip: Consider contacting a supplier of beauty product packaging jars with your specifications to get a suitable container with a lid for your product.
2. The Sensitivity of the Products to Light
Are you already wondering about the relationship between the containers and the product’s sensitivity to light? Here it is: When the skincare product has some properties that degrade its quality or change its colour with constant exposure while reducing its shelf life. You may consider using large or mini glass containers with lids amber in colour. Amber glass jars with lids protect from harmful ultraviolet rays while ensuring the quality of the product is maintained.
3. The Quantity of the Products
The size of the glass jar and lid you shop for is subject to the packaging quantity of the cosmetic product. This is also influenced by the product’s shelf life, target market size, and usage per application. Always ensure you take a survey to know the standard sizes in the industry and consumers’ preferences on packaging sizes.
Pro Tip: When filling either large or mini glass containers with lids with the products, it is recommended to leave little headspace to allow for expansion.
4. Customisation Preference
Customisation is essential in branding because it impacts customer loyalty and a product’s integrity. A glass jar and lid is one of the packaging containers that offer numerous customisation options from its lids to shapes, sizes and even colours. Consider a wide range of personalisation that suits your brand and be consistent with it.
Opt for a unique shape of large or mini glass containers with lids or use specific types of labels, or stickers that would make your product stand out on shelves and ease brand recognition among your customers. Unique customisation can also be proof of your product’s integrity in situations when others try cloning your product’s packaging.
5. The Required Type of Closure or Seal
The type of closure you choose for your product’s container is as important as the container itself. It is essential to consider a user-friendly closure with an easy opening and closing mechanism. With the vast closure options, screw-top lids have emerged as one of the most user-friendly and classic sealing options top cosmetic brands use for their cosmetic product containers. This type of closure offers an airtight and leak-proof advantage that ensures the content in the container is protected from contaminants.
6. Aesthetics
What is a beauty product without elegant aesthetics? The first sight of a glass jar and lid containing a beauty product can either attract a potential customer to take a closer look or get them to pass by without glancing at it. This is because marketing is first and foremost, emotional.
From your choice of the shape of large or mini glass containers with lids to the design on the labels or overall customisation, ensure you are intentional about how you want your product to be perceived, whether luxurious, elegant or vintage-inspired. To achieve an appealing aesthetics, consider investing in an overall packaging experience that leaves a pleasing statement of your brand’s identity.
Frequently Asked Questions
- What type of container is best for skincare products?
Generally, glass jars with lids are considered the most suitable for skincare products. For those sensitive to light, consider using amber glass jars to help protect them from ultraviolet light. A clear glass jar on the other, offers an enhanced aesthetic appeal to the product especially when the product is not light-sensitive. Ensure you are aware of the content of the product’s sensitivity to light before shopping for packaging containers.
- How do I choose the right size glass jar for my skincare product?
Your choice of the size of your glass jar for your beauty product is subject to factors like:
- The quantity of the product is in alignment with the standard industry size of the customer’s preference.
- The usage per application of the product.
- The amount of headspace you will be leaving while ensuring the quantity meets the required industry-recommended size.
- The shelf life of the product.
- What is the best lid for a skincare product?
The type of lid will depend on the type of container intended to be used for packaging. Beauty products in bottles or tubes would require a different sealing or closure mechanism compared to those in glass jars. For glass jars, the most suitable and user-friendly lid is screw-top lids due to their leak-proof or airtight advantage, and the classic elegance they offer to skincare products.